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Avatars Proven to Increase Advertising Effectiveness by Humanity Interactive September 30, 2009 - (Free Research) Blue Rain commissioned Humanity Online to create an avatar for their character "Marcus OneNote" that could act, react, and interact with visitors to the OneNote Ad and landing page of the community site for OneNote. Read on to learn how avatars are increasing advertising effectiveness. (CASE STUDY) VIEW ABSTRACT | GO TO CASE STUDY

The AVG Web Threat Data Feed by AVG Technologies USA, Inc. July 31, 2009 - (Free Research) Forums, social networking sites, and content delivered by advertising networks are prime targets for malicious code. According to IDC, up to 30% of companies with over 500 employees have been infected through Web surfing. Try a free week-long trial of The Feed and see how it can help keep your company safe. (DOWNLOAD) VIEW ABSTRACT | GO TO DOWNLOAD

Globo.com Acquires 200,000 New Customers in 2 years and Reduces Churn by 30% with Data Mining by SPSS Inc. Worldwide Headquarters May 04, 2009 - (Free Research) This Internet service provider/portal operator of Globo, Brazil's largest media conglomerate, delivers the content Brazilian Web users want using PASW Statistics. (CASE STUDY) VIEW ABSTRACT | GO TO CASE STUDY

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